Better Pricing, Bigger Profits: How Coop Danmark Delivers Data-Driven Markdown Decisions
Demanding, empowered customers are making retailing more complex. They expect to shop when, where and how they want, and if the assortment, price, and experience aren't good enough, they take their business elsewhere. Channel roles and functions are also changing rapidly, and the lines between food and non-food retailing are becoming blurred. How can today's retailers overcome these challenges and meet rising customer expectations? Recent IBM and Planet Retail research shows that leading retailers, like Coop Danmark are using predictive analytics and real-time data access to understand customer demand and make more profitable merchandising decisions. Join this webinar with Coop Danmark, IBM and Planet Retail to find out how the combination of customer-centric strategies with operational excellence can win new business and boost margins.
Customer Insights Manager
Coop Danmark A/S
Senior Retail Analyst
Product Marketing, DemandTec Solutions