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Threats and Vulnerability Whitepapers and Ebooks

This sections provides whitepapers on Threats and Vulnerability that details on trends, analysis and latest happenings in the industry.

  • Using Marketing Automation to Increase Your ROI on CRM
    Technology can dramatically increase the productivity of sales and marketing. In this new age of high-tech, most organizations have gone beyond Rolodexes, paper lead sheets or Outlook address books and have adopted CRM systems. These systems provide excellent return, but could you be getting more? CRM systems have their core strengths, but the area where they provide the most benefit is from certain additional applications that support specific business goals. These applications can range from sales productivity tools, like phone dialing assistants, to more comprehensive solutions around sales management, contract management or marketing. Marketing Automation is one of these comprehensive solutions that can dramatically increase the ROI of the investment in your CRM system. In this paper we briefly present the key benefits of CRM systems, and show how Marketing Automation can increase the effectiveness of the entire sales and marketing function. Technology can dramatically increase the productivity of sales and marketing. In this new age of high-tech, most organizations have gone beyond Rolodexes, paper lead sheets or Outlook address books and have adopted CRM systems. These systems provide excellent return, but could you be getting more? CRM systems have their core strengths, but the area where they provide most benefit is from certain additional applications that support specific business goals.
  • Presentation Transcript: LexisNexis Accelerates Oracle Siebel Application Testing with Infosys and HP's BPT Solution
    Speakers: David DeRosa, Quality Lead for LexisNexis Ashwini Nadiger, Senior Project Manager for Infosys Technologies Moderated by Kyle LeRoy Kyle LeRoy: Hello, and welcome to todays presentation, ,,Accelerate Oracle Siebel Application Testing with Infosys and HPs BPT Solution. My name is Kyle LeRoy, and I am going to be the moderator for todays presentation. Todays presentation is being brought to you by Infosys Technologies. Before we begin, please note that the slides for this presentation will be pushed to your screen automatically and all audio will be streamed through your computer. If you have any questions for our speakers today, you can enter them by clicking on the "Questions" tab, in the lower left-hand side of your screen, and click "Submit Question." Your questions will be addressed at the end of the presentation. With that said, its my pleasure to introduce our speakers for todays presentation. Joining us today is David DeRosa, Quality Lead for LexisNexis, and Ashwini Nadiger, Senior Project Manager for Infosys Technologies. Ashwini, thank you for joining us today! Im going to hand things over to you now to get us started. Ashwini Nadiger: Thank you, Kyle, for the wonderful introduction and context setting. Good day, It gives me an immense pleasure to present Oracle Siebel BPT solution, being the subject matter expert, although not the pioneer of the solution, along with our dear client friend, David DeRosa, from LexisNexis, who will share his experience in the second part of the presentation.
  • Hosted CRM Buyer's Guide
    Today's Customer Relationship Management (CRM) solutions aim to recapture the personalized customer service provided by local momand-pop shops of yore � except with high-tech-analytics capabilities, collaborative platforms and automated processes. By gathering information from multiple data sources and storing it in a centralized location, a hosted CRM solution provides a holistic view of a customer in real time. Armed with this insight, a company's management, sales and service people can better generate leads, target top customers, manage marketing campaigns, drive sales and boost customer satisfaction. The bottom line with hosted CRM solutions is that they provide an efficient way for businesses to bolster customer loyalty while reducing operating costs and increasing overall profitability. In this Buyer's Guide, you will find details on what to look for, how to buy, what you can expect to pay, and how to derive the most value from your hosted CRM investment. Today's Customer Relationship Management (CRM) solutions aim to recapture the personalized customer service provided by local momand-pop shops of yore � except with high-tech-analytics capabilities, collaborative platforms and automated processes. By gathering information from multiple data sources and storing it in a centralized location, a hosted CRM solution provides a holistic view a customer in real time.
  • Hosted CRM Buyer's Guide: Learn what a Hosted CRM system can do for you
    Today's Customer Relationship Management (CRM) solutions aim to recapture the personalized customer service provided by local momand-pop shops of yore � except with high-tech-analytics capabilities, collaborative platforms and automated processes. By gathering information from multiple data sources and storing it in a centralized location, a hosted CRM solution provides a holistic view of a customer in real time. Armed with this insight, a company's management, sales and service people can better generate leads, target top customers, manage marketing campaigns, drive sales and boost customer satisfaction. The bottom line with hosted CRM solutions is that they provide an efficient way for businesses to bolster customer loyalty while reducing operating costs and increasing overall profitability. In this Buyer's Guide, you will find details on what to look for, how to buy, what you can expect to pay, and how to derive the most value from your hosted CRM investment. Today's Customer Relationship Management (CRM) solutions aim to recapture the personalized customer service provided by local momand-pop shops of yore � except with high-tech-analytics capabilities, collaborative platforms and automated processes. By gathering information from multiple data sources and storing it in a centralized location, a hosted CRM solution provides a holistic view a customer in real time.
  • Hosted CRM Buyer Guide - Learn what a Hosted CRM system can do for you
    Today's Customer Relationship Management (CRM) solutions aim to recapture the personalized customer service provided by local momand-pop shops of yore � except with high-tech-analytics capabilities, collaborative platforms and automated processes. By gathering information from multiple data sources and storing it in a centralized location, a hosted CRM solution provides a holistic view of a customer in real time. Armed with this insight, a company's management, sales and service people can better generate leads, target top customers, manage marketing campaigns, drive sales and boost customer satisfaction. The bottom line with hosted CRM solutions is that they provide an efficient way for businesses to bolster customer loyalty while reducing operating costs and increasing overall profitability. In this Buyer's Guide, you will find details on what to look for, how to buy, what you can expect to pay, and how to derive the most value from your hosted CRM investment. Today's Customer Relationship Management (CRM) solutions aim to recapture the personalized customer service provided by local momand-pop shops of yore � except with high-tech-analytics capabilities, collaborative platforms and automated processes. By gathering information from multiple data sources and storing it in a centralized location, a hosted CRM solution provides a holistic view a customer in real time.
  • Successfully extend CRM to your mobile workforce
    Workforce mobilization has become a key competitive requirement for most organizations seeking to create greater intimacy and presence with customers. However, enabling mobility is more than just providing laptops and mobile phones to users and sending them out into the field. It's about selecting the appropriate technologies and developing the right user experience so users can be productive and take advantage of this new work paradigm. This is why extending key business applications like CRM to increasingly ubiquitous smartphone environments, like BlackBerry and Windows Mobile devices, has become critical to successfully tapping into your mobile workforce. This whitepaper will walk you through the emerging mobile CRM landscape to help you better understand the benefits you'll reap from deploying a mobile CRM solution, as well as the key requirements you'll need to consider to successfully move forward with your mobile CRM initiative. While users have been able to access basic contact details on devices for some time, truly mobile CRM is a new frontier that holds great potential to significantly transform the way mobile users can connect to and interact with business-critical information--driving revenues, productivity, and customer satisfaction. Today's front-line, mobile field professionals are finding themselves in everyday situations that an extended CRM environment that works the way they do, when they need it.
  • Lower Security Risks and Costs by Minimizing the Time to Protection
    The enterprise threat landscape has dramatically changed with the proliferation of a new generation of content security threats. Today's cyber attacks harvest sensitive corporate data and expose companies to the risk of losing revenue, employee productivity, customer relationships, and market reputation. As the headlines prove, targeted threats are hitting companies faster and in larger quantities than they ever have before. This white paper reviews the content security threat landscape and how it has evolved into a more dangerous environment, increasing the risks and costs for enterprises. This paper discusses how conventional content security approaches are inadequate at defending against today's threats and how a new paradigm is needed to provide sufficient protection. Enterprises need a solution that identifies risks immediately and creates better protection. At the same time, they need a solution that reduces the complexity in acquiring, deploying, and managing security. The enterprise threat landscape has dramatically changed with the proliferation of a new generation of content security threats. Today's cyber attacks harvest sensitive corporate data and expose companies to the risk of losing revenue, employee productivity, customer relationships, and market reputation. As the headlines prove, targeted threats are hitting companies faster and in larger quantities than they have before.
  • Lower Security Risks and Costs
    The enterprise threat landscape has dramatically changed with the proliferation of a new generation of content security threats. Today's cyber attacks harvest sensitive corporate data and expose companies to the risk of losing revenue, employee productivity, customer relationships, and market reputation. As the headlines prove, targeted threats are hitting companies faster and in larger quantities than they ever have before. This white paper reviews the content security threat landscape and how it has evolved into a more dangerous environment, increasing the risks and costs for enterprises. This paper discusses how conventional content security approaches are inadequate at defending against today's threats and how a new paradigm is needed to provide sufficient protection. Enterprises need a solution that identifies risks immediately and creates better protection. At the same time, they need a solution that reduces the complexity in acquiring, deploying, and managing security. The enterprise threat landscape has dramatically changed with the proliferation of a new generation of content security threats. Today's cyber attacks harvest sensitive corporate data and expose companies to the risk of losing revenue, employee productivity, customer relationships, and market reputation. As the headlines prove, targeted threats are hitting companies faster and in larger quantities than they have before.
  • 3 Ways To Reduce Third-Party Application Risk and Strategies to Protect Endpoints
    Though most organizations have invested considerable time and effort in improving their endpoint risk management processes, many of them are ill-equipped to handle the myriad of third-party applications that are increasingly introducing the most risk into today's IT environment. That's because as the typical IT organization has worked on reducing the risk profile of PC and server operating systems, cyber criminals have started to look for greener pastures -- namely among third-party applications. #12;vulnerabilities which has achieved wide acceptance in the security industry. Using CVEs as vulnerability identifiers enables the correlation of information about vulnerabilities between different security products and services. Secunia assigns CVE information in Secunia Advisories. If CVE information becomes available after the release of a Secunia Advisory, it will be updated. The right panel of Figure 1 shows the 3 Strategiesof CVEs disclosed per year since 2005 with a break-down of the solution status ("unpatched", number to Protect Endpoints from Risky Applications "patched", "total"). On average Secunia reported 4,464 CVEs per year in the Secunia Advisories from 2005 to 2009 with a standard deviation of 904 CVEs (20% of the The Secunia Advisory count is average). We observe more volatility in the number of a first approximation for the Though than in the number have invested consid- per year.
  • Three Strategies to Protect Endpoints from Risky Applications
    Though most organizations have invested considerable time and effort in improving their endpoint risk management processes, many of them are ill-equipped to handle the myriad of third-party applications that are increasingly introducing the most risk into today's IT environment. That's because as the typical IT organization has worked on reducing the risk profile of PC and server operating systems, cyber criminals have started to look for greener pastures -- namely among third-party applications. #12;vulnerabilities which has achieved wide acceptance in the security industry. Using CVEs as vulnerability identifiers enables the correlation of information about vulnerabilities between different security products and services. Secunia assigns CVE information in Secunia Advisories. If CVE information becomes available after the release of a Secunia Advisory, it will be updated. The right panel of Figure 1 shows the 3 Strategiesof CVEs disclosed per year since 2005 with a break-down of the solution status ("unpatched", number to Protect Endpoints from Risky Applications "patched", "total"). On average Secunia reported 4,464 CVEs per year in the Secunia Advisories from 2005 to 2009 with a standard deviation of 904 CVEs (20% of the The Secunia Advisory count is average). We observe more volatility in the number of a first approximation for the Though than in the number have invested consid- per year.