How Resellers Can Become the Trusted Advisors on Security Issues
Providing superior IT solutions not only differentiate VARs from their competitors, this practice also establishes a foundation of trust upon which a VAR can build a lasting advisor relationship with its customers. VARs who settle for mediocre AV products ultimately encourage customers to view the VAR as equally undistinguished. Delivering truly exceptional endpoint security – thus building credibility and trust with the VAR's customers – demands a fundamentally new approach. Read this white paper to learn how to significantly increase customer satisfaction by providing cloud-based AV with better protection, quicker installation, and faster scanning.